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Pledge of Ethics
As a professional coach, I acknowledge and honor my ethical obligations to clients and
colleagues. I pledge to conduct myself responsibly with the highest degree of integrity
and accountability. I strive to do no harm to myself, to those I serve or to the coaching
profession.
Standards of Conduct
1. I will treat all clients with dignity as free and equal human beings.
2. I will conduct myself in a manner that brings credit to myself, others, and the
coaching profession.
3. I will identify my level of competence to the best of my ability and I will not
misrepresent my qualifications, expertise, or experience as a professional coach.
4. I will, at the beginning of any coaching relationship, communicate clearly the terms of
our agreement and the expectations of both parties.
5. I will not claim or imply outcomes that I cannot guarantee.
6. I will respect the confidentiality of client’s information except as released by
the client, or as required by law.
7. I will obtain permission from each client before releasing their names as references.
8. I will recommend different coaches and/or different resources when the client’s
situation requires this.
9. I will avoid conflicts of interest and will give notice of potential conflicts. I will
directly address the potential conflict if I enter into a working relationship with a
client in addition to a coaching relationship and will specifically agree with the client
on how to avoid or manage any such conflict.
10. I will disclose all compensation I may receive for referrals or advice given to a
client and ensure the client is aware of such interest.
11. I will respect the commercial aspects of agreements I make with the coaching client
and the organization which compensates me, if separate. I will only make agreements that
respect all parties and I will honor my agreements.
12. I will not offer professional information or advice I know to be confidential,
misleading, or for which the accuracy is beyond my competence to assess.
13. I will endeavor to enhance public understanding and acceptance of professional
coaching.
14. I will freely share my skills and practices with other interested coaches in the
profession for the purpose of increasing our mutual level of knowledge and competence.
15. I will give full acknowledgment to the work and contributions of others.
16. I will respect copyrights, trademarks and intellectual property rights and comply with
laws and my agreements concerning these rights.
17. I will use the ICF definition of coaching as a basis of my coaching practice.
18. I will inform my clients of my agreement to follow the Standards of Conduct of the
ICF.
Order Marilyn's New Workbook,
Renewing Your Spirit
Marilyn O'Hearne, MSW
Master Certified Coach, International Coach Federation
COACH, Trainer/Speaker, Writer
Breakthrough Executive/Life/Transition Coaching
Want MOre PEP?
(Performance, Effectiveness,
Profitability and/or Peace, Energy,
and Prosperity?)
Renewing Your Spirit Workbook Author
marilyn@marilynoh.com
7111 W. 151st Street
Suite 171
Shawnee Mission, Kansas USA 66223
913-327-0611
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Master
Certified Coach
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